reduction in under-enrolled course sections
decrease in low-value academic pathways
increase in high-value academic pathways
increase in high-value pathways for underserved students
decrease in General Studies enrollment
Odessa College serves a large, rural West Texas region where many students balance school with work and family responsibilities. In a service area that spans 13 counties and roughly 33,000 square miles, course access and timing are not small details – they can determine whether a student stays enrolled, earns a credential, and moves into a job with family-sustaining wages.
In that context, progress often hinges on practical details. If the right section is not available when a student can attend, momentum can slow. If a student begins to struggle early in the term, timely outreach can make the difference between staying on track and stepping away. And if students are not clearly connected to programs that lead to strong outcomes, they may spend additional time taking coursework that does not move them efficiently toward their goal.
Odessa College has long been focused on student success through a strong, college-wide culture. Over the past several years, the institution strengthened how it uses evidence to support that culture – not to replace relationships with students, but to make decisions and support more timely, consistent, and targeted. The goal was straightforward: ensure faculty, deans, coaches, and leadership could see what students needed sooner – so the college could align course offerings to real demand, intervene earlier when momentum slips, and guide more students into pathways that lead to meaningful opportunity.
Odessa College partnered with ZogoTech to strengthen a campus-wide operating model where trusted, up-to-date information is available to the people making decisions closest to students. The goal was not reporting for reporting’s sake – it was execution: align course offerings to demand, identify when students need support earlier, and give faculty and leaders consistent metrics for program improvement.
Over time, what began as a way to answer complex questions evolved into a highly adopted decision-making engine used across campus. Today, faculty, department chairs, academic success coaches, college life coaches, deans, institutional research, and executive leadership rely on consistent definitions and shared views of enrollment, course demand, persistence, and completion to coordinate action and avoid working from disconnected spreadsheets or conflicting numbers.
Odessa College applies this foundation in several practical ways:
Dr. Brian Jones, Vice President for Institutional Effectiveness, describes the value of this approach in daily leadership work: “I use ZogoTech every day to monitor enrollment trends, student progress, and key institutional indicators… it positions us to make informed decisions rather than reactive ones. Our partnership with ZogoTech is truly collaborative; they listen to our needs, anticipate our challenges, and ensure the platform supports our mission to improve student outcomes.”
Dr. Saran McDuffie, Dean of School of Liberal Arts and Education, shared: “ZogoTech significantly streamlines my ability to analyze and interpret various data related to student performance and course enrollment… This data not only helps me, but also enables my chairs and directors to build meaningful relationships with our students by understanding their degree majors and assisting them in persisting through our programs… ZogoTech serves as an invaluable tool that informs our decision-making processes, allowing us to maintain a proactive approach in fostering student success and program development.”
Dr. Jennifer Hodgens, Dean of Health and Sciences, added: “ZogoTech really helps me keep a clear view of what’s happening with enrollment across all of the health and science programs… having that information in one place makes it much easier to respond quickly.”
Odessa College’s data-informed approach has produced measurable gains in how the institution allocates instructional resources, guides students into stronger pathways, and sustains shared accountability for student success. The results show up both in operational efficiency and in outcomes that matter to students – course availability that better matches demand, fewer avoidable delays caused by scheduling mismatches, and clearer movement into programs with economic value.
Together, these outcomes reflect Odessa College’s commitment to making student progress clearer and more dependable – from the first term through completion. By aligning course offerings to real demand, strengthening early support when momentum starts to slip, and using consistent program metrics to guide improvement, Odessa is reducing avoidable friction that can slow students down. At the same time, the college’s measurable shift into high-value pathways helps ensure more students invest their time in credentials that lead to meaningful opportunity after graduation.